Imagine protecting the world's most vulnerable species with tools that are as intelligent as they are humane. Here's how one footprint becomes real-world conservation intelligence.
Because conservation resources are always limited, we knew that our technology would have to work together with other complementary, non-invasive technologies to build a clearer, more complete picture of wildlife populations. Our members in the WildTrack Specialist Group bring expertise in Footprint Identification Technology (FIT), bioacoustics, camera traps, environmental DNA (eDNA), and Traditional Ecological Knowledge (TEK) — all working in harmony. The result is powerful, ethical, and actionable insight that protects wildlife without disturbing it.
With the free WildTrackAI mobile app, every observation flows from a images in the field to insight a conservationist can act on.
Use the free WildTrackAI app to photograph a footprint and upload it directly to our secure cloud platform, wherever you are.
Each track is reviewed by a community of expert trackers, grounding every model in generations of real tracking knowledge.
Advanced AI combines with that expert input to identify species, individuals, sex, and often age-class from the image alone.
Identified tracks feed dashboards and maps that flag threats like poaching or human–wildlife conflict as they emerge.
AI is only as good as what feeds it — see the tracking expertise and the technology it powers.
How tracking expertise became an AI footprint-identification pipeline.
Explore FIT →The generations of tracking skill every model is built on.
Learn more →Why reading the ground beats disturbing the animal.
Learn more →Start collecting footprints and feed the pipeline yourself.
Get involved →